Category: videos

Aurelia

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Last week I met the inspiring founder of Aurelia skincare, Claire Vero. Her passion and enthusiasm for the brand she set up herself was completely infectious. Being a beauty industry insider myself I know how hard it is to set up a new brand, so my respect goes out to her. Also great to see a newcomer in a market which is basically dominated by the big players like Unilever, L’Oreal, P&G and Beiersdorf who own the majority of the skin brands you see in store. In luxury skincare there is more brand diversity but it is still a very competitive market to enter.

Claire saw the effects dermatology can have on improving peoples lives first hand, when she worked at GSK. Her idea was to incorporate science & botanical ingrdients to get the most effective products. Probiotics on one side and botanics (sourced from Africa) on the other side provide the ingredients of the range.

I tried the antioxidant and omega-rich cell repair night oil and was pleasantly surprised. The fragrance relaxed me with essential oils of neroli, lavender, rose and mandarin. The next morning my skin felt hydrated, fresh and not a bit greasy. Happy skin equals good morning vibes so I have been happily applying this every day and night.

Dream away with the little video below Aurelia did to highlight their african ingredients.

Aurelia Cell Repair Night Oil
Shop it at aurelia.com and at net-a-porter.com.

Geek Chic

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Geek Chic – Because magazine

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tavi – rookie magazine

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rookie magazine

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Daria

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Gwyneth as Margot in the Royal Tennenbaums

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Welcome to the dollhouse – illustration

hanging out

Chloe Sevigny

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Geek Chic – source: pinterest

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Geek chic – source pinterest

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Geek Chic – Pinterest

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dweep tshirt topshop

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Because magazine are into Geeks. Make up artist Georgina Graham and hair stylist Colin Gold go for non-functional make up. A mix of the 80’s, litte bit of 90’s and lots of contemporary cool. The freckles, bright green mascara and pale lippy remind me of our  cool nanny who used to come with us on holiday. She would show me how to do make up which at the time in the 80’s was frosted pink lips and bright blue mascara. As she was lightyears older than me everything she did was cool with a capital C. Happy memories! Wonder where I can score a frosted lippy now?

Charlotte highlights the inspiration behind the film on her website: The character came from looking at the films including “Welcome to the Doll House”, Margot Tenenbaum from the Royal Tenenbaums (the character that Gwyneth Paltrow plays) and also the cartoon Daria as well as pictures of Tavi and her Rookie manual. But this is a new type of sexy geek. We found this amazing picture of Chloe Sevigny where on first glance she appears demure but actually behind her eyes you can see she’s not really innocent at all.

I really love freckles. Everyone looks so cute and sweet with them and it’s a really youthful look. It’s so easy to do: we used an eyebrow pencil and drew a smattering across the bridge of the nose, the forehead, and on the cheeks and then powder to set it.

I think blue mascara is a very fun look. Even if you’re scared of blue eye shadow, you might be able to indulge in a bit of blue mascara. It’s a very fun way you can apply some colour to your face and still look really beautiful. Blue mascara has had a bit of a bad rep. It was thought of as very 80s, either a bit Essex or a bit of a young Lady Di. It wasn’t seen as something chic or glamorous. I think that you have to curl your lashes with it and do loads of layers so you get that really 70s separated clumpy lash. If you’re going to do it then it’s like “Go on, have the balls and really do it!”

When you’re a teenager, your first lipstick is usually a frosted twist-up stick of lip balm that you buy in a chemist. Everyone’s scared of the frosted lip! So I thought I’d bring it back. You can experiment with the colour and I really love a frosted plum lip on a darker skin tone, it’s absolutely beautiful. We used a very pink YSL lipstick and then a took a pigment by MAC, which is a frosted pink powder, and patted it over the top. The pigment helps to set it because frosted lipstick can seem to disappear in a heartbeat. When I’m doing editorial work, I’m not really thinking about whether something is specifically for an eye or a lip, it’s more “How do I get the effect that I want?”

For the nails we did a clean foundation nail in a warm pink skin tone. We kept the shape oval and fairly short, something we actually call “model short” at the shows and on shoots. It’s versatile classic length, not too short, not too long: if you look at the palm of your hand, you can just see the tip of the nail at the end of the finger.” geek chic – because magazine

http://becauselondon.com//beauty/2013/04/geek-chic.aspx?utm_source=Because+Users&utm_campaign=8c3f04b71c-Newsletter_201207022_8_2012&utm_medium=email

A place beyond the pines

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A place beyond the pines

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Eva Mendes rocking a velvet dress – A place beyond the pines

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Eva Mendes & Ryan Gosling – A place beyond the pines

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90s fashion

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Angst ridden

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A place beyond the pines

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90’s cool

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Ryan Gosling does it again – an electrifying performance in the place beyond the pines. The desolate atmosphere evokes the 90s and  Eva Mendes rocks tie die, leather rope necklaces and velvet. Ryan Gosling makes Metallica Tshirts look like-a-Balenciaga-want-to-have-right-now. It’s a beautiful must see film for anybody who enjoyed Drive as much as I did. The music was incredible and added an extra layer of depth.

Face Architecture with the Sculptor

Sculpting has been trending for a while;  more and more products are coming out to help achieve this look. It a way of defining the face to give more depth, accents and highlights. It can transform the face (creating cheekbones for example) without heavy make up being required. Some people call it (cosmetic) Face Architecture. Tom Ford’s sculpting pallet is legendary and used by many make up artists. The sheer, light shade can be used on the upper cheekbones to reflect the light, which in turn brightens and lifts the face. The dark shade, used under your cheekbones, defines and contours cheekbones while staying invisible to the naked eye. But not being a pro make up artist myself I find it difficult to use as find I either use too much colour or don’t get the effect I am after. I love applying make up with my fingertips, but this formula definitely needs a pro synthetic make up brush for application. Synthetic make up brushes don’t absorb the formula like a natural brush would do, hence they are best for foundations/sculpting products. You also need to have well moisturised skin beforehand. The pallets I prefer to use have a light (& forgivingly) creamy formula more like the Nars multiple, which you can really blend into the skin. Benefit and Sleek make up have even brought out products which combine contouring, highlighting and blush.

See pics of my favourite sculpting products by Topshop, & Other Stories, Tom Ford, Nars and Sleek. Below 2 videos by  Charlotte Tilbury. The first is a guest video for Lisa Eldridge’s website in which she explains how to achieve a beautiful sculpted look at the shoot for French Vogue on Kate Moss. In the second video  she highlights how to get the look created for Tom Ford AW13 show.

 

Nars Lippy video by Quentin Jones

 

Last month I blogged about the talented Quentin Jones, who makes cool collage style videos. This month we are in for anohter treat. She has done a new video together with renowned make up artist Lisa Eldrige for Nars. The interactive video lets you decide which of the 8 new Nars lip pencil colours you would like to be featured. The models in the video are Sarah Ruba, the singer from the cool Canadian electronic band ‘New Look’ (she toured recently toured with the XX) and fashion icon (& designer & stylist ) Catherine Baba who is really into 20’s and 30’s old school hollywood fashion. As for the formulation of the pencils – it is really good: high pay off and creamy texture. I highly recommend them. Check the video  and these beauties out!

Tuesday Video Day – Cut & Paste by Damien Blottiere

damien blottiere

damien blottiere – french vogue

 

I am skiing this week in France which means lots of snow fun with friends, beautiful mountains, the delicious obligatory french pharmacie visit (more about that later in the week!) and of course loads of cheese fondue (yummm) – but also french mags – I usually buy French Vogue, french AD (architectural digest) and something fun and light like Gala or Point de Vue. In the March edition of french Vogue there is an exquisite beauty feature called Liftings Mecaniques (about how to achieve great skin without cosmetic surgery) by photographer Damien Blottière. He reworked all the images, shot cuts and then applied the overlays. This is a technique he has perfected over the years which gives a surreal effect, reminding of collages, illusions and distortions. It reminded me of Dahli or Matisse. Damien sees himself as an imagemaker or collagist rather than a photographer, even though he shoots all the work he cuts up.  He studied fashion design at the École Duperré in Paris and following that he assisted fashion editor Yasmine Eslami, working on titles such as Purple, Libération Style and Mixte. Cathy Edwards, the former fashion editor at Dazed & Confused, spotted his potential and gave him his first commission. On the website of french vogue (vogue.fr) they have put up a video of how he achieved the surreal looks. It is directed by Chris Roman and Aurelien Petit.

Click to see the video on: vogue fr – damien blottiere and see below another video Damien did, aptly called ‘Cut and Paste’.

 

Vogue_935_03_2013

damien blottiere – french vogue